Learn the art and science, the theory and practical hands-on tactics of creating compelling communications experiences based on surveys, scientific research, public or proprietary data sources.

Join Bill Shander, Lynda.com’s data visualization expert and top-rated workshop presenter, as he walks through a curriculum specially designed for different members of your team. Space is limited (the event is restricted to about 30 people) – which means you have a lot of access to Bill’s expertise. In this very hands-on practical and intimate setting, you will get to do the work, not listen to lectures all day.

Infographics and Data Visualization Fundamentals

In individual and team exercises, you will work your way up from basic visual thinking exercises to creating full outlines and plans for static and/or interactive infographics. You will practice converting abstract ideas and data into visuals, allowing you to conceptualize and produce a complete infographic that could be handed to a designer for collaboration and execution.


  • Strategies for creating memorable and effective infographics for your organization
  • How to think about data and the visual communication of data
  • Picking the right chart for your data
  • Storytelling with data
  • About information hierarchy and data visualization best practices
  • The neuroscience and psychology behind how your audience will receive your infographics
  • About research into best practices for data design and communications

Who Should Attend


  • Marketing
  • Public Relations
  • Communications
  • Content Creators
  • Thought Leadership Marketers
  • Content Marketers
  • Journalists
  • Writers
  • Editors
  • Public Affairs
  • Designers


  • Consulting
  • Publishing
  • NGOs
  • Government
  • Nonprofit
  • High Tech
  • Financial Services
  • Healthcare
  • Education
  • Agencies

When & Where